
Inside Book Publishing
内容简介
How do publishers work and make money? Why do they exist?
This expanded and thoroughly revised fourth edition of Inside Book Publishing is designed for students of publishing, authors needing to find out publishing secrets, and those wanting to get in or get on in the industry. It addresses the big issues – globalization of publishing, the impact of the internet – and explains publishing from the author contract to the bookshop shelf.
It covers:
how the present industry has evolved
publishing functions – editorial, design and production, marketing, sales and distribution, and rights
the role of the author
copyright and contracts
the sales channels for books in the UK, from the high street to ebooks
getting a job in publishing.
It features:
topic boxes written by expert contributors
a glossary of publishing terms
suggestions for further reading
a directory of publishing organizations
a Companion Website at: http://www.insidebookpublishing.com/.
作者简介
Giles Clark is the Copublishing Adviser at The Open University
Angus Phillips is Director of the Oxford International Centre for Publishing Studies, Oxford Brookes University.